in action. To act without reacting, without involvement, is the peculiar advantage of Western literate man. The story of The Ugly American describes the endless succession of blunders achieved by visual and civilized Americans when confronted with the tribal and auditory cultures of the East. As a civilized UNESCO experiment, running water—with its lineal organization of pipes—was installed recently in some Indian villages. Soon the villagers requested that the pipes be removed, for it seemed to them that the whole social life of the village had been impoverished when it was no longer necessary for all to visit the communal well. To us the pipe is a convenience. We do not think of it as culture or as a product of literacy, any more than we think of literacy as changing our habits, our emotions, or our perceptions. To nonliterate people, it is perfectly obvious that the most